Spring Sumer 2025 Trend Report

Collages by Lauro Samblás

Fashion Month—namely, the world’s most important fashion weeks in New York, London, Milan, and Paris—came and went, bringing with it a slew of trends we’ll be seeing in the months to come. But this trend report isn't your typical rundown of pastels, sheer fabrics, and floral patterns for spring.

This all came about during my spontaneous daily chats about fashion shows with my dear friend, the incredibly talented Spanish visual artist Lauro Samblás. He’s too humble to brag, but he’s worked with the likes of Louis Vuitton, Hermés and Adidas to name a few.

Fashion is such a good barometer of what’s going on in the world; the mood of the collections, the level of risk-taking—or lack thereof—says a lot about our current times and where things are headed. Tim Blanks wrote for BoF about Paris shows “Playing it safe season,” but I honestly think that sums up all the fashion weeks.

Everyone’s raving about Prada and Miu Miu, and while I get that they still sell well despite the luxury slowdown, I don’t think there’s that much new. Miuccia Prada is excellent at reworking her best-sellers each season, but hey, that’s kinda the whole business of fashion anyway. Then Lauren Sherman mentioned in one of her newsletters how we shouldn’t dare criticize Dolce & Gabbana, since they’re one of the few brands actually making money from ready-to-wear. So, you know—whatever works.

I do sometimes miss that sense of boundary-pushing and freshness, which is why I’ve been cheering lately for brands like Duran Latnik, Abra, Kiko Kostadinov, Sunei, among others. If I’m being honest, I’ve never been a big fan of brand revivals or the whole designer musical chairs situation. I know it’s not the most popular opinion, but I believe that when the original designer is no longer there, it’s time to move on to new labels. So many brands stray so far from what the founder originally envisioned that it’s kind of sad. The brand just becomes a piñata, where the heritage takes a beating until there’s nothing left. Of course, there are exceptions. But anyway... what do I know?

There are three macro trends overall: Life and Art, The Stale and Emotionless, and Death. Almost all brands have their moods or themes falling somewhere within these categories. In any case, these trends we’ve lined up have a bit of a different reading, but they’re all open to interpretation. Take a look at what we’ve come up with and let us know your thoughts!

If you haven’t seen Lauro’s work before, you’re in for a treat. The best way I can describe it is as an instant hit of serotonin. Check out his IG after you’ve read (or visually enjoyed) this report.

GONE WITH THE WIND

This is rather fun to look at. Dresses and scarves swirling around like the model is caught in a gust of wind, almost hurricane-like. Yet, somehow, it’s not entirely chaotic—the hair and the rest of the look stay flawless. In Loewe’s case, it's less about the wind and more like a crinoline dress, with visible circular underhoops. But some coats gave the sense that the wind was blowing from below. It’s a paradoxical play on making these stiff garments appear in motion. Like capturing a single frame, frozen in time. (Brands: Victoria Beckham, Kiko Kostadinov, Prada, Loewe)

MUSEUM OF MODERN ART

Life and art. Sculptural shapes and geometric pop art vibes—easily one of the most fun and optimistic trends of the season. Jonathan Anderson, as always, played with proportions in his namesake label, while Prada added a fun twist to bucket hats and skirts with circular cut-outs, embracing the '60s vibe of the collection. Meanwhile, Balmain took it to the next level with 3D faces. Other brands channeling MOMA energy? Pierre Cardin, Zommer, and Libertine.

MILLION DOLLAR BABY

This concept originates from commercial fashion trends that evoke memories of the '90s—definitely a nostalgic one. However, it also resurfaced in the aughties. Remember Million Dollar Baby? Yes, the film from 2004 that won Hilary Swank an Oscar. She made an appearance walking in the Miu Miu SS25 show. Maybe it’s just a coincidence. Perhaps it’s simply one of those trends without a deep concept behind it. I think it’s a fun one, and I remember having a pair of Diesel boxing boots in 2006 that were similar to these. What’s your take on the return of the boxing boot? Seen at: Stella McCartney, Loewe, Dior, Ottolinger.

TO MARKET

For Fall 2024, designers really leaned into everyday objects. Take Balenciaga's recent show in Los Angeles, for instance, where leafy greens peeked out of grocery bags they created in collaboration with Erewhon. Then, at Adrian Appiolaza's Moschino debut for Fall 2024, the baguettes and veggies sticking out of a paper-like grocery bag were actually individual clutches. Fast forward to the SS 25 season, and Bottega Veneta unveiled its amazing bags, double-bagged alongside leather grocery bags sporting with cheeky, playful prints.

Ok that’s it for now. Do give Lauro a follow!