GEN33 Mag | GEN33

A newsletter about the business and culture of Latin America's creative industries

Decoding Bad Bunny's Super Bowl Halftime Show

PLUS: The best booths at Zona Maco 2026, Oscar nominee Wagner Moura, the first Venezuelan NFL player and more.

Culture

Talking Luxury in Brazil with Iguatemi’s CEO Ciro Neto

How Brazil’s luxury consumer is evolving and why the local market has proved unusually resilient even as global demand cools. News of the week and essential resources to understand Venezuela's new reality.

Music

How Latin American Music Shifted the Centre of Gravity in 2025

The artists, movements and markets reshaping global sound

Art

Art, Exile and Visibility in Latin America

Plus, the small independent gallery that showed at six of the world’s most important fairs in its debut year, the late recognition of nonagenarian women artists, Ernesto Neto’s marvellous installations, and why fairs such as arteBA, Pinta and SP-Arte matter more than ever.

Film

Fragmented Fashion, Cliques and a Loose Understanding of Haute Couture

Fashion week's new ambassadors, couture controversy, how AI is robbing LatAm music artists and photography campaigns you can't miss!

GEN33 Changes Ahead + This Week’s Top Stories: What Happens With Puerto Rico After The Bad Bunny Effect?

LatAm governments tax cheap Chinese goods, Duki x New Era, Lorena Saravia x H&M, Willy Chavarria x Adidas and more.

Dive into our featured stories ↓

Seven New Latin Americans Join the BoF 500

The Peruvian Brand That Made Waves at Milan, the Chilean Artist Who Hit It Big Using Bad Bunny’s Voice, the Latest Film from Award-Winning Filmmaker Mariana Rondón and More!

Cultural Appropriation, Identity Clichés, and Visibility: How Three Latin American Designers Are Taking Matters into Their Hands

GEGO: Measuring Infinity at The Guggenheim

Rosalía and Bad Bunny stir controversy and Mexico emerges as a hotspot for wellness tourism.

A newsletter about the business and culture of Latin America's creative industries

Decoding Bad Bunny's Super Bowl Halftime Show

Talking Luxury in Brazil with Iguatemi’s CEO Ciro Neto

How Latin American Music Shifted the Centre of Gravity in 2025

Art, Exile and Visibility in Latin America

Fragmented Fashion, Cliques and a Loose Understanding of Haute Couture

GEN33 Changes Ahead + This Week’s Top Stories: What Happens With Puerto Rico After The Bad Bunny Effect?

Recommended reads for you

Three Decades of São Paulo Fashion Week, Mario Vargas Llosa’s Must-Read Books, Dominican Women in Art

Arezzo&Co Continues Its Expansion While Caravana Americana Is Back in Full Force

Female Reggaeston Stars Are Landing High-Profile Fashion Deals

Dive into our featured stories ↓

Seven New Latin Americans Join the BoF 500

Cultural Appropriation, Identity Clichés, and Visibility: How Three Latin American Designers Are Taking Matters into Their Hands

GEGO: Measuring Infinity at The Guggenheim

Subscribe for new reads…

Quick Links

Subscription

Socials